Finding Your Capital S Story: Why your Story Drives your Brand
SKU: 60115541897

Finding Your Capital S Story: Why your Story Drives your Brand

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Description

Finding Your Capital S Story: Why your Story Drives your BrandFINALLY: THE ANSWER TO WHY SOMEONE SHOULD BUY FROM YOU,WORK FOR YOU, INVEST IN YOU OR PARTNER WITH YOU As a business leader, you need this answer to find your best fit clients, engage employees, secure partners and win investors. In this trailblazing book, storyteller Paul Furiga reveals the importance of your Capital S Story to drive these results. Finding Your Capital S Story shows how our brains are hard wired to remember stories and use them to

FINALLY: THE ANSWER TO WHY SOMEONE SHOULD BUY FROM YOU,
WORK FOR YOU, INVEST IN YOU OR PARTNER WITH YOU

As a business leader, you need this answer to find your best-fit clients, engage employees, secure partners and win investors. In this trailblazing book, storyteller Paul Furiga reveals the importance of your Capital S Story to drive these results.

Finding Your Capital S Story shows how our brains are hard-wired to remember stories and use them to eliminate 21st-century information overload and digital clutter. Even before we had written language, we shared stories and now, thanks to MRIs and other scientific tools, we can prove the power of storytelling.

By uncovering, developing and sharing your Capital S Story, you have the opportunity to turn biology, culture and science to your benefit, engaging your most important audiences.

In Finding Your Capital S Story, Paul Furiga shares the formula to:

  • Quickly describe your true business purpose and your genuine identity
  • Identify those in your organization best equipped to share your story
  • Continually engage your most important audiences.

READ FREE CHAPTER 1

ABOUT THE AUTHOR

Paul Furiga is president and chief storyteller of WordWrite. Since its founding in 2002, WordWrite has grown into the Pittsburgh region’s largest independent public relations agency. A perennial top-ranked firm in the annual O’Dwyer’s national rankings, WordWrite posted the fourth-greatest growth among 123 ranked agencies in 2017. In 2019, the Pittsburgh Business Times named WordWrite one of the region’s 50 fastest growing companies.

WordWrite has become the region’s go-to crisis agency. In any given year, the firm handles 12 major crises, two that make the news and 10 that do not. Recent engagements have included labor negotiations, COVID-19 health crises and rare book thefts.

In 2013, Paul was honored by the Pittsburgh chapter of the Public Relations Society of America (PRSA) with The Renaissance Hall of Fame Award. The chapter’s highest honor is presented to a veteran public relations professional who has made a substantial impact in the Pittsburgh region.

You may also contact Paul at Leadership Speakers Bureau to schedule him for speaking or leadership engagements.

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SKU: 60115541897

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Bonnie McDonald
Bozeman, US
★★★★★ 5
Nice gift for 1 year old!
Format: Board book
I bought this for my 1 year old grandson and right away he started turning the pages. He loved the different feels and textures on the pages.
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Reviewed in the United States on May 21, 2026
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liliana a.
Lake Worth, US
★★★★★ 5
A daily favorite!
Format: Board book
I bought this "See, Touch, Feel" book for my nephew, and it is an absolute hit! He plays with it every single day. The sensory textures are perfectly designed for little hands, and the bright, high-contrast colors keep him completely engaged. Highly recommend it as a gift for any baby or toddler!
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Reviewed in the United States on May 22, 2026
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Francine Kier Quianzon
Natrona Heights, US
★★★★★ 5
Perfect book
Format: Board book
Perfect baby book. Very sensory and colorful. Good size.
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Reviewed in the United States on May 1, 2026
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GloverFam4
Louisville, US
★★★★★ 5
Fun interactive book great for baby to toddler!
Format: Board book, Format: Board book
A great book for exploring touch sensory with you little ones! The pages are cute, educational, and thoughtful. The book is very well made and durable! It’s a great value, and honestly I feel like the price is look for how high quality it is. I love that it provides hands on interactive opportunities and encourages creativity. I suggest for 6 months plus! As the child grows so does the adventure with this book!
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Reviewed in the United States on January 3, 2026
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Diana Moore
Chelsea, US
★★★★★ 4
Great content, breaks easily
Format: Board book, Format: Board book
It's very entertaining for the baby, she loves it. It has lots of different textures, shapes and colors. The only drawback is that it breaks easily at the seams. Ours only lasted a few days before the pages started coming off from the cover
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Reviewed in the United States on April 19, 2026

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